Posts Tagged ‘Newspaper’

Tips on Getting News Coverage

The Dumas News-Press office; a local newspaper...
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Key Elements of a Public Awareness Program – Part 2

Are there other ways of getting news coverage besides news releases and press conferences?

News releases on run-of-the-mill activities are unlikely to generate much interest, but unique projects generate attention. Get creative in your projects and tell the world.

If your event isn’t much out of the ordinary, you can generate attention by hiring a local news anchor to serve as emcee. People love the opportunity to meet celebrities and news anchors are local celebrities.

Invite local dignitaries or other celebrities to events. Both are likely to bring along an entourage. If you invite political figures, you tap into a different source of interest from community members. Read more…

3 comments - What do you think?  Posted by JennRush - October 19, 2010 at 8:00 am

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